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Feature a car as a special on your homepage

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You choose which cars your homepage promotes. Mark a car as a special to put it in the specials section of your homepage, give it a badge, and optionally show your specials in a pop-up.

Mark a car as a special

  1. Open the car from Inventory.
  2. Scroll to the Homepage box in the Vehicle details card.
  3. Tick Show on homepage specials.
  4. Choose a Homepage badge: Manager's Special, Just In, Hot Deal, Low Miles, Great Value or Staff Pick. Choose No badge to show the default, Manager's Special.
  5. Click Save changes.
The Homepage box with Show on homepage specials ticked and Manager's Special chosen as the homepage badge

The badge also shows on the car's card in your inventory listings. These settings are never changed by your inventory feed.

What shows on your homepage

  • A special only appears on the homepage if it has a price and at least one photo.
  • If you mark too few specials, your homepage may fill the section with other cars from your lot, badged Manager's Special.
  • Specials are shown biggest discount first, measured as the gap between price and MSRP.

Keep a car off the homepage

Tick Hide from the homepage and click Save changes. The car leaves Manager's Specials and Popular Inventory on your homepage, but stays for sale everywhere else: search results, its own page and your listing feeds.

Show your specials in a pop-up

  1. Open Theme in the sidebar, under Website, and find the Specials pop-up section.
  2. Tick Specials pop-up: show a promo pop-up on the homepage / inventory page?
  3. In Specials pop-up — what to show, choose Special vehicles only, Custom promo copy only or Custom copy + special vehicles.
  4. Fill in the heading, body copy, button label and button link.
  5. In Specials pop-up — when it appears, choose After a delay, Immediately on load or After scrolling down, then set the delay in milliseconds (8000 is 8 seconds) or the scroll depth.
  6. Choose Once per browsing session or Every eligible page load in Specials pop-up — how often per visitor.
  7. Set Specials pop-up — max vehicles to show (1–6).
  8. Click Save theme.
The Specials pop-up section in Theme, set to show special vehicles only after an 8-second delay, once per browsing session, with up to 3 cars

The pop-up only appears on your homepage and inventory page, never on a car's own page. If it is set to show special vehicles and none are marked, it doesn't appear at all. For other pop-ups, see Pop-ups and tab nudges.

Who can do this

Owners, editors, sales managers and inventory managers can mark specials and badges. Only owners and editors can change the pop-up in Theme.

Common questions

I marked a car special but it isn't on my homepage. Why?

Check that it has a price and a photo, that Hide from the homepage is not ticked, and that its status is Available. Your website updates within a minute of saving.

What does the Tags field do?

It stores your own labels for the car. To put a car in your homepage specials, use Show on homepage specials instead.

Can I show a list of specials on another page?

Yes. Create a collection with Manager's Specials only ticked and add it to a page. See Collections.

Still stuck? Email [email protected] with the page you were on and what you expected to see.